Color psychology is a field of study devoted to analyzing the effect of color on human behavior and feelings. Colors are an important part of our everyday life. Most of the time we take color for granted, as something usual, therefore we don’t attach much importance to it, but according to scientists colors affect us at a subconscious level. According to them, colors have an effect on behavior, the nature and character of people. Special color tests can help us understand a person’s personality and psyche. One of the most prominent and internationally well-known is the Lüscher Color Test.
Freedom-loving yellow is the symbol of vastness and openness, is regarded as the color of intellect – who loves yellow, has a great desire for freedom.
Harmonious Green is the primary color of nature – it symbolizes growth, healing and harmony. Those who love green, are reliable, have a lot of compassion and great social skills. In Islam and Judaism is the color of compassion.
Loyal Blue corresponds to the element of water and symbolizes peace – people who love blue are often admired: because of their solid character and deep loyalty. They often appear very distant and reserved.
Powerful red is symbol of love, sex, excitement. People who love red are Power types – always one step ahead of all others. Motto: You can, if you want. In love they are very sensual.